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Positioning + Visual Narrative
When a journalist, producer, or curator opens your press kit, you have seconds to establish the authority and clarity they need to move forward. This service is for founders, experts, and innovators who need a polished, comprehensive resource that streamlines the media process and makes their project impossible to ignore.
I work with you to distill your story into its most compelling form, ensuring every bio, key message, and visual asset is engineered to land with purpose.
Executive Narrative Positioning: A strategic dive into your "Value-Add" angles to ensure you are framed correctly for media, speaking engagements, and partnerships.
Bespoke Biographies: Custom-written short-form and long-form bios tailored for diverse media needs, from social platforms to institutional programs.
Strategic Project Overview: A clear, engaging summary of your current project, release, or mission designed for rapid comprehension.
Curated Key Messaging: Defined talking points and "sound bites" that anchor your story and prevent mischaracterization.
Visual Narrative Guidance: Professional curation and organization of press-ready imagery to ensure your visual brand matches your professional stature.
The Digital Press Asset: A beautifully designed, cohesive, and functional digital resource (PDF or hosted link) that is professional and easy to distribute.
Collaborative Refinement: Two dedicated rounds of feedback and revisions to ensure the narrative meets your exact standards.
To maintain focus on strategic positioning and design, this package specifically excludes:
Original Multimedia Production: Photography sessions, video filming, or custom illustration. (This package is for the curation and narrative of existing assets).
Media Outreach (PR): Active pitching to journalists or securing media placements. (For outreach, see the PR & Integrated Campaign).
Ongoing Kit Management: Updates for future projects or personnel changes after the final handoff.
Printing Costs: This is a digital-first product; any physical production or printing is the responsibility of the client.
To discuss custom adjustments or an expanded scope, contact TLC to schedule a strategic consultation.
Positioning + Visual Narrative
When a journalist, producer, or curator opens your press kit, you have seconds to establish the authority and clarity they need to move forward. This service is for founders, experts, and innovators who need a polished, comprehensive resource that streamlines the media process and makes their project impossible to ignore.
I work with you to distill your story into its most compelling form, ensuring every bio, key message, and visual asset is engineered to land with purpose.
Executive Narrative Positioning: A strategic dive into your "Value-Add" angles to ensure you are framed correctly for media, speaking engagements, and partnerships.
Bespoke Biographies: Custom-written short-form and long-form bios tailored for diverse media needs, from social platforms to institutional programs.
Strategic Project Overview: A clear, engaging summary of your current project, release, or mission designed for rapid comprehension.
Curated Key Messaging: Defined talking points and "sound bites" that anchor your story and prevent mischaracterization.
Visual Narrative Guidance: Professional curation and organization of press-ready imagery to ensure your visual brand matches your professional stature.
The Digital Press Asset: A beautifully designed, cohesive, and functional digital resource (PDF or hosted link) that is professional and easy to distribute.
Collaborative Refinement: Two dedicated rounds of feedback and revisions to ensure the narrative meets your exact standards.
To maintain focus on strategic positioning and design, this package specifically excludes:
Original Multimedia Production: Photography sessions, video filming, or custom illustration. (This package is for the curation and narrative of existing assets).
Media Outreach (PR): Active pitching to journalists or securing media placements. (For outreach, see the PR & Integrated Campaign).
Ongoing Kit Management: Updates for future projects or personnel changes after the final handoff.
Printing Costs: This is a digital-first product; any physical production or printing is the responsibility of the client.
To discuss custom adjustments or an expanded scope, contact TLC to schedule a strategic consultation.